BNA JONGE ARCHITECTENDAG@NAI

Royal Institute of Dutch Architects (BNA) asked me to give a workshop (actually 3 times he same for approx. 100 people) on how to present yourself as an architect, on marketing, communication and how you could use interactive media for that. I titled it after a quote by Paul Arden: You only have one chance to make a first impression. I told about the importance to make your presentations direct representations of who you are, as personal as possible. And I gave a bunch of tips, tricks and tools to present yourself anyway you need to present yourself or your work.

As promised, all links and references used in my talk and we’ve talked about and some additional inspiration:
Creative City Lab
Incomplete Manifesto for Growth by Bruce Mau
Twelve Strategies by Bruce Mau
Handboek Communities
Devon Reid
178aardigeontwerpers
Malcolm Gladwell at TED
Itay Talgam at TED
Stefan Sagmeister at TED II
Stefan Sagmeister at TED I
Joshua Prince-Ramus at TED
Daniel Libeskind at TED
Apple Keynote (free trial) Make and present in Keynote, export to anything.
Prezi Prezi is zooming sketches on a digital napkin. It’s visualization and storytelling without slides. Your ideas live on stage and on the web.
Behance For free okay-looking portfolios and networking.
Krop Creative Database For Apple-look personal portfolios.
BloggerTo simply make a site that looks okay.
WordPressGood enough for making your site, also allows different pages. Massive amount of templates available to choose from.
Adobe Acrobat Use acrobat to do more with your pdf-files, from the regular stuff to 3D to forms, animated presentations and even conferencing.
Skype Chat, Video conference, share files but now also your screens over distance, for free.
Vimeo Clean and nice player. Go for pro for more custom possibilities.
Blip.tv Also provides a iTunes feed, for subscription through iTunes so your clients can easily subscribe to your video feed and synchronize it with their iPods and iPhones. Go for pro for more custom possibilities.
Booxs The most luxurious option to make a book in small numbers, but also the most flexible. You can apply any finish you would normally require, but now for only a small number of books. Personal service, finest quality. Ask for Joost Widdershoven.
MyPhotobook.nl Choose from fixed sized formats for books. Comes with free lay-out software so you can make your book in a jiffy. Superb quality.
Blurb.com Choose from fixed sized formats for books, a little bit cheaper than MyPhotobook.nl. Comes with free lay-out software so you can make your book in a jiffy. Fine quality.
Lulu.com Choose from fixed sized formats for books, eBooks, Calendars, CDs & DVDs, but also manage your own marketplace. Handy. Quality is reasonable.
Leijten.net a nice small printer in Amsterdam equipped with a high quality Indigo digital press, to make anything you want in no-time. Small books, cards, etc. Since it is an actual printer they offer everything a regular printer does, but also available with digital printed matter. As for Lauren.
Moo.com for great quality business cards and other printer matter.
Ning.com for instant social networks.

Hallo Marcel, dank voor al je goede tips. De eerste visitekaartjes zijn al bij Moo besteld. Nog een geweldige architectuur-TED-talk (als aanvulling op je lijst) is de talk van de Deense architect Bjarke Ingels. http://www.ted.com/talks/bjarke_ingels_3_warp_speed_architecture_tales.html

Jeroen added these words on nov 11 09 at 3:26 pm