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Displaying all posts with the tag 'Syndiqate'

Creatives and consultants challenged each other in the boxing ring of The Naked Poodle, organized by Fabrique and Syndiqate at MarCom09 in the RAI Amsterdam.
Goal was to create a marketing model for 2009. Four teams were battling against each other and the 30 minute deadline at the center court of MarCom09, 

What is The Naked Poodle?
Per round, creative teams challenge each other to conquer a pressing issue. Meanwhile they are aided, agitated, rushed, confronted, interrogated and challenged by influentials. These renown writers, designers, directors, architects and other gurus barge through the mosh pit from one team to the other. Big Brother cameras record the teams’ efforts 

SyndiQate.org is een ervaren event productie & organisatiebureau, gevestigd in Amsterdam. We focussen ons op het organiseren en produceren van grote en kleine evenementen en activatiecampagnes. Nationaal en internationaal.

Identity and campaign for X08, Media Party of the Year by Sanoma for Syndiqate. Photography by Kaj van Geel.

The Idea Machine is a mash-up of ‘Ren je rot’, a pressure cooking brainstorm session, a circus, McGyver, The A-team, 24, Scrapheap challenge with a layer of show and enforced by technology.
Changing the world through collaborative creativity.
Context
Everybody is talking about web 2.0, cross media, innovation, collaborative creativity and other buzzwords. We were really curious what 