At the very first day of I/M/D we started with the creation of a commercial promo (‘cromo’) for Kentucky Fried Chicken to call for entries for their ‘What do you do best?’ campaign. Commercials in that campaign show people do unique tricks. Then it states: At KFC we know what to do with chicken. What

Cool. We made it to the news, and we haven’t even started yet. In both NRC and NRC Next a full page about I/M/D!