I was visiting the friendly blokes at MyModern for some new chairs and bumped into this just perfect book, again designed by Cornel Windlin, who also is responsible for Vitra’s smart and elegant brochures.

Projekt Vitra is the self-representation of a successful company. And yet the book, with its intelligent essays, with its products arranged like families for a wedding photo, with historical and contemporary pictures and documents, is more than a corporate history. At times it gives a short history of design, at others an example of which architecture is able to achieve, at still others everything revolves around the transformation of the world of work, or the special features of industrial design processes. Or we witness how regional roots and skilled entrepreneurial actions can generate an independent industrial culture and how very personal relationships can lead to global networks.

I instantly ordered it when I was home. Wow.